Prof. Knee’s Strategic Management of Media Course

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To first-year students, I highly recommend Professor Knee’s “Strategic Management of Media” course. A self described “Accidental Investment Banker”, he brings a life time of deal experience into the classroom. Through various case studies students analyze problems faced by leading film, journalism, TV, and online organizations.  The most rewarding part of the class however were the guest speakers. I was humbled to be in the same room with industry titans like Edgar Bronfman Jr. and Ron Meyer. For a preview of what to expect, check out his latest book The Curse of the Media Mogul.

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